5 Essential Elements of a Memorable Event

1. Location.

Every venue or event space has a particular message it sends to guests. A neighborhood park denotes a family feel, whereas a 5 star hotel incurs the excitement of luxury and affluence. Making sure that your event location sends the right message is a vital aspect of the planning process.



2. People.

Make sure you have the right mix of people. When it comes to corporate events, it's important to get a C-level executive involved whenever possible. This will not only help the event's success, but boost morale and ultimately improve the bottom line. For weddings or social events, it is vital to make sure that you plan well enough in advance to ensure that your nearest and dearest are able to attend. It's not a special day if you can't share it with the people that mean the most to you.


3. Food.

There's not much to say here, other than to implore you to make sure you have good food. Many people hinge their entire experience of an event on the quality of food served. Make your guests happy.


4. Program.

Take the time to think through the intended outcome of your event. Simply providing food and shelter won't necessarily make for success. Would you like employees to work on team-building? Play a light-hearted group game. Would you like your guests to donate to your cause? Plan for an emotional speech or show a poignant video. If you go into the planning process with a clear goal in mind, you will know what details are important for accomplishing your goal.


5. Planner.

Hire a professional event coordinator. This will save you time and money. I know it's hard to believe, but often an experienced event planner can shave off up to 40% of your event budget. With years of experience and savvy, a planner knows the right people, can ask the right questions and has the right resources to accomplish your heart's desire for a fraction of the cost. I know you might think that planners are costly and impractical, but you would probably be surprised to know that planners can usually pay for themselves in savings from discounts and negotiations alone (not to mention saving you the energy, time and stress of having to figure everything out on your own).